BADOOISM…no not that Baduizm, but you can meet your own Erykah

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Who will YOU meet on Badoo??

 One thing that NYC does really well is advertise on the Subway and this latest ad promotes a new online social hub-bub that showcases just about everyone and ANYone.  Its the new facebook….well no, but it does take advantage of FB’s connectivity so you can easily see which of your friends are already on Badoo.  When I saw this I was instantly attracted to the different photos representing the different “types” here in NYC.  For instance, the girl on the left might be the “hip urban party girl”, the guy on the right, maybe the “shy artist who wears his expression on his body.”  But whoever you are and whatever you vibe with, you’re likely to find a kindred spirit on Badoo.

Don’t take my word for it, I haven’t tried it yet, but I will.  Today.

http://badoo.com/

Maybe you should too.  Get on the Badoo train, bask in the Badooism, and maybe you can meet Erykah: 

or maybe someone ALMOST just like her

 
 
 
 
 
 
 
 
 
 
 
 
 
 
And if you don’t find Erykah, then wouldn’t it be cool to find and meet the person who talks and thinks like this:

you had me at "sweet"

Go out there, or rather ON there (since its, y’know, an online social type thingy) and get your Badoo on.  And when you find that perfect partner in crime come back and let us know how it went.  Good or Bad, chances are, we’ll have an e-card for that.  Like this one.

Follow the link for the surprise inside

 http://www.tastement.com/index.php?main_page=product_info&cPath=1_4&products_id=242

 

Tracking Celebrities!

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Its my birthday and I love to celebrate it. But as special and fun as it can be it is also a time to reflect on the year gone by and to envision the future. I am proud to announce that Tastment is a finalist in the 24th ANNUAL LOUIE AWARDS aka the Oscars of the Greeting Cards industry. People who know me well know I am a celebrity magnet so this honor seems perfectly apt.

This is the card and the category is Romantic Occasions! It has been our biggest seller!

This inspired a host of questions from my 7 year old nephew. He wanted to know what I was going to do next. He inquired about my expansion plans. He even wondered if I should partner with another company in order to grow. He also told me never to give up on the subway themed cards because they will always be my USP.

As a tribute to Tastement he came up with his own subway themed birthday card for me.

Hand drawn subway map

For those who need clarification he has even drawn in an elaborate key. Don’t miss the huge patches of yellow that denote the never ending 2nd Ave line construction sites!

It was his way of telling me to never give up on my ideas. Why wasn’t I that wise at 7? By the time this blog is posted we will be in 8 new stores in Manhattan and Brooklyn. Stay tuned for details!

 

 

The Return of Don Draper Brings (Much Needed) Controversy

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It has been sixteen long months since Mad Men’s season four finale, and the wait is almost over. As mostly all Mad Men obsessed fans already know, the fifth season is coming back to television on March 25! If you still haven’t jumped on the show’s bandwagon, trust me, and just bite the bullet already; this is a show I recommend to everyone (I’ve already turned three people into Mad Men addicts, and I expect that number to rise).

So, while heading to Banana Republic to check out their to-die-for Mad Men inspired collection, designed by the show’s costume designer, I was happily inundated with a number of subway advertisements for the upcoming season. After so much time waiting with no new developments, seeing references about the show plastered all over the city made me as happy as a kid in a candy store. However, in true Mad Men style, these advertisements were not without their fair share of criticism.

The falling-man-esque campaign was the first I noticed. Minimalism, especially in the land of excess that is New York City, is always eye-catching. The ad features their signature falling Don Draper, as seen in the show’s opening credits; while a familiar image to fans, many New Yorkers throughout the blogosphere thought the ad hit a little too close to home.

 

Of course, one can immediately see the similarities between the campaign and Richard Drew’s famous photograph of a 9/11 jumper. However, coming from a show about ad-men, the show’s advertisements clearly do the job – which is getting non-fans interested in this show, and die-hard-fans excited again. Distasteful? Maybe. Eye-catching? Definitely.

The second advertisement I saw was toned down in comparison. It features Don Draper looking into a store window at a naked mannequin and a seated mannequin. It definitely caught my attention – when my subway car pulled into the station and I saw the ad on the wall, I immediately thought it depicted a naked woman, before realizing it was just a mannequin.

In any case, these advertisements have only piqued my interest even further. I will be faithfully counting down the days until the premiere, and I encourage all those reading this post to give the show a chance – you definitely won’t regret it.

For all those having premiere parties like myself, this card is the perfect invite; it gives off the classy, 60′s businessman vibe fans will immediately recognize. Happy watching!

Source | Source | Source | Source

….a little thing they call Love

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“He loves me, he loves me not, he loves me, he loves me not……..Aww screw it, as if he has a choice!”

All's fair in Love and War

 Hey all, as we celebrate our love lives this Valentine’s Day, its important that its not a one-sided thing, y’know?  C’mon, we all know how it is; some of us are more expressive than others.  And because of that the other party doesn’t always feel the love.  So much so that they may take matters into their own hands, and well, TAKE your heart; which may not always be in the most gentle manner.  Don’t be a casualty.

Instead, we at Tastement advocate that you GIVE your heart.

"I feel a force between us."

 And just so you don’t think we’re a bunch of hypocrites, our very own Samantha shows that we practice what we preach.

Hearts of the City

 How strong is YOUR love?  Take a trip down to the heart installation in Times Square like Sam and her beau did and find out.  The heart behind them beats fast when hands are placed on the smaller heart; how many beats per minute can YOU get?  Go, prove that yours is the strongest love of them all!

OR

If your more of the shy, let-the-words-and-images-do-the-talking type, let Tastement help you out.

 From Cupid’s little helpers, a fantabulous HAPPY VALENTINE’S DAY!!

 

We Whitnessed Greatness: 1963 to 2012

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As everyone is likely aware by now, we lost a musical icon and legend on Saturday, February 11th, 2012; the inimitable Whitney Houston. Throughout her decades-long career, Whitney has blessed the world with terrific music from a truly amazing anf gifted voice. Her fans, friends and family alike will miss her and though we are only left with bittersweet memories, know this Whitney, we will always love you.

One of her most endearing songs, but let us not forget that Whitney gave us many, many more and our lives are enriched by her music.
In tribute, we wish to remind the world that this fantastic artist was instrumental to sound, ornamental to rhythm.

The body may expire but your musical spirit is eternal

Sour Patriots May Need a Dose of M&M’s

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So yesterday, as we all know by now, the Giants won the Super Bowl!!

It was a sweet victory for New Yorkers, but the outcome definitely left the Patriots’ fans a bit sour. The atmosphere in the city after the game was on fire; people were cheering in the streets and running down the corridors of my apartment building banging on doors – it was a celebration. However, if you’re like us and paid more attention to the Halftime Show (we’re still not sure what to think about the performance, Madonna) and the commercials than to the actual game, I’m sure you caught the sweet new M&M’s commercial.

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Apple Central

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As of December 9th, 2011, New York’s Grand Central station has been Apple-ized!!

Next train to uber technology leaves....now!

Outfitted with the usual fare of two Genius Bars, a personal pickup location to retrieve reserved items, a training room and a start-up room to learn how to use products, this location boasts Apple’s largest-ever retail venue topping out at 23,000 square feet.  That’s a lot of space for awesomeness.  So whether you’re coming into town, leaving town, or just passing through on your merry New York way, make sure to take a ride on the i-Train.  (Ok, maybe there’s not REALLY an i-Train, but technologically speaking, this store will take you wherever your mind wants to go and places it hasn’t even considered).

Happy Appling!  Make it an Event!!

iConic

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So a vacationing couple is walking down the street inHong Kongtrying to get to a particular place but neither of them speaks any fluent Cantonese (or Mandarin for that matter).  Hoping that one of the many passersby they stopped to ask for directions spoke English (I mean, itsHong Kongright?) they found, to their frustration, that English wasn’t as prevalent as they thought.

The husband comes up with a great idea; why not show someone a picture of where they want to go on his phone.  So he pulls out his trusty Blackberry and stops yet another passerby and shows him the picture on his screen.  The passerby, a man, takes the phone and proceeds to use his thumb and forefinger to try and enlarge the picture on the touchscreen; he’s taken aback as it seems to have zero effect.  The husband knows what the problem is, and slightly embarrassed, tries to explain to the passerby that it doesn’t work that way; it’s not a touchscreen phone.  Of course, the passerby does not speak much English and continues to try anyway until the husband gently wrests the phone from his grasp.  There is a moment of tension between the two then the passerby shrugs his shoulders in exasperation and says, “I can’t help you.” and walks off.  The husband is shocked, English!  Only those are the last words he wanted to hear.  He looks at his wife and she shakes her head while reaching into her purse.  She pulls out her trusty iPhone and gives him a look that says, “We should have used this silly.”

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All is Fare in Love & Brooklyn

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If you are familiar with downtown Brooklyn, you may have noticed a change of scenery in recently. No, I’m not talking about the new Shake Shack on Fulton Street – however delicious their Shack Burger might be – I’m referring to the mural that has popped up above the Hero Shop on Boerum Place. Only a block away (have some poor soul save your spot on the Shack’s ever-present line, and check it out for yourself), the building features a journey through love represented by subway stops.

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I have a Dream, a Cubic Dream

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In the spirit of Martin King Luther Jr. Day, I went searching online for artwork inspired by the memory of our great national hero and I came across a very unique image; geek artist Pete Fecteau working on a rubiks cube portrait of MLK.

Cubic History

 

On the right side, there is part of the portrait, unfinished but looking amazing.  In the forefront is Pete, working diligently on the next piece of the next piece of his inspired design.  That Pete would be visited by a dream, an idea, of commemorating MLK in this fashion and actually follow through on the arduous task of making it a reality is a testament of MLK’s dream of common humanity and a celebration of the art that is the human spirit.

Who would’ve thought that Martin Luther King Jr would be immortalized in rubiks cubes?  Not me, maybe not you, but I thought this would be In Good Taste to share with the Tastement community.  Below is a link to the completed design and a short article on the background that led to this amazing achievement.

http://walyou.com/martin-luther-king-rubik-cube-portrait/

(Oh and Walyou also has a lot of cool, artsy stuff in general)

You never know what you’ll discover with Tastement as your guide, fellow tastemakers.

On another note, I would like to share another image of a more personal nature.  Much like Pete Fecteau accomplished with rubiks to commemorate the great MLK, Tastement’s founder, Seema Malik accomplished a similar tribute to someone meaningful in her life; her late Father-in-Law.  Formed from pictures gained from her husband and sister-in-law, Seema created a pixelated image of the man they affectionately called “Baba.”

One day we will all pass, but to our loved ones we will never be Past

Lovingly crafted, this is a representation of the talent that lies in the heart and soul of Tastement’s founder.  Seema’s knack for creating images that can move people is what moves Tastement.  As 2012 gets into full swing, we want to continue to move all our fellow tastemakers along with us.  Celebrate creativity, celebrate human connection, celebrate you!